““This book attunes us to the abundance of ingredients that surround us — are indigenous to the land we inhabit, harmonious with its climate and soil. Without slipping into nostalgia, it transports our palates to a different era: before mass farming created an empire of monocrops, before refrigeration forced produce into frosty cellophane. The seasonal recipes contained in this section contribute to a culinary zeitgeist that prizes fresh ingredients, celebrates simplicity and quality, and supports sustainable agricultural practices.””
“Jason Hedges eloquently illustrates the meticulous intricacies behind the art of crafting cocktails with respect to the nature of each season. We raise our glasses to The Seasonal Cocktail!”
~ Laurent Tourondel
It’s Here!
A simple yet sophisticated guide to making a seasonally-inspired cocktail. It captures the classic spirit, commitment to quality and seasonal green market philosophy, while also exploring a new, innovative approach to drink making.
Find The Seasonal Cocktail at these shops:
McNally Jackson
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Books Are Magic
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Kitchen Arts & Letters
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Sterling Place
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Annie's Blue Ribbon General Store
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McNally Jackson 〰️ Books Are Magic 〰️ Kitchen Arts & Letters 〰️ Sterling Place 〰️ Annie's Blue Ribbon General Store 〰️
Limited Edition Illustration Prints
original watercolor and pen illustrations by Sonya Hedges
Meet The Author
Jason Hedges is a New York-based beverage professional with more than fifteen years of experience developing and running New York’s finest Michelin-rated beverage programs such as Gotham Bar and Grill, Aldea, and L’Ecole. He currently serves as director of beverage at LT Hospitality’s L’amico, Back Bar, Skirt Steak, and Second and consults hospitality clients worldwide at Streetsense. Jason is a founding partner at Bar IQ, a full-service beverage consulting firm.
A sought-after teacher and engaged peer, Jason regularly lectures about spirits and cocktails and serves on panels for both wine and spirits for the industry-leading Ultimate Beverage Challenge. He is a Court of Master Sommeliers Certified Sommelier.
Jason’s approach is straightforward: start with fresh ingredients, quality spirits, and classic technique. He believes that everyone—whether a veteran bartender or a novice—can share in the creativity and congeniality of drink making.
Meet The Creative director
Sonya Barash Hedges is an award-winning art director, designer, and visual artist who has worked with some of the best-known and best-loved brands across the US. Sonya develops thoughtful, exquisitely crafted communications for the food, drink, and restaurant industry and is the creative force behind the beverage consulting firm Bar IQ. Her work has been recognized with an Ad Age Marketing 50 Award and a Communicator Web Award, among other industry honors.
Sonya’s design vision is integral to this book, from the choice of paper for its pages to the delicate pen-and-watercolor illustrations that grace them. By way of Sonya’s work, readers will encounter a sense of harmony and delight among these pages.
Meet The co-Author
Philip Barash is a writer, urbanist, and amateur cocktail maker. His practice focuses on stories of places and landscapes—from the bourbon country of Kentucky to an industrial watershed in Detroit; from adobe homes in New Mexico to the historic parks of Boston. Philip’s travel writing appears in Crain’s, Landscape Architecture Magazine, Santa Fe Reporter, and elsewhere. He served as the inaugural design editor of Newcity magazine and is currently on the faculty at Boston University.
Philip is grateful to have worked alongside co-author—and cocktail inspiration—Jason Hedges on a book that invites readers to heighten their senses, animate their creativity, and imbibe the poetry of time and place.
